Nov. 15th-17th | Austin, Texas



(Even if you don’t have a website, suck at social media and don’t know what to sell)

Austin, Texas

The Ruby Hotel

November 15th-17th, 2019

9am – 6pm

a little bit of theory

and a lot of application

The future of marketing is authentic engagement on a personal level.

do you want to make money?

Did you have enough of strategies and theory and want to get your hands dirty so you know EXACTLY what to do after the party’s over? Then this is the workshop for you!

“What I loved about it was it was a very well thought out and masterfully executed, and I left the workshop knowing what to do exactly with my social media my my videos. If you’re looking to get better on video, get better on content distribution, if you’re looking to make more money through making more connection and more sales come learn from Yifat”

5 reasons to attend Viral Connectivity Live

We keep it small and intimate so that you can your hands dirty and leave with tangible solutions that work specifically for you and your business.

The ONLY digital marketing event that is 90% hands-on application

Strategy and theories are great, but what good are they to you if you can’t apply them to your own business? You will spend the majority of the day on your laptop and your phone getting everything you need to turn your social media into a client generating machine.

We don’t hold anything back!

No fluff! In fact, we’ll pull the curtain on the most successful marketer’s in the business and show you exactly how they generate leads and then – you’ll get to apply the same tactics to your business in real time.


And we mean EVERYTHING.

  • from a website to capture and convert your leads,
  • to a Marketing Plan,
  • a Social Media Strategy ,
  • a Content Marketing Road Map,
  • Email Marketing,
  • Analytics
  • and going live with your peers –

you’re going to learn and practice it all.

Your fee covers (almost) everything

Your breakfast and lunch meals are included. Enjoy a food experience dinner on us and we’ll have snacks and coffee throughout the day too. You’ll have workbooks with everything you’ll be working on and we’re keeping it small so that you don’t get lose in the crowed and get the attention you need to get your own needs covered.

For our VIP members – we got your hotel room covered, plus a VIP dinner, cocktails and an individualized strategy with Yifat to go over anything you’d like.


Let’s be honest here. We’ve all had enough with conferences and events that make you sit in your chair for hours on end doing nothing but listening to people blab on stage. What you need, what you REALLY need is personal attention that helps you move the needle in your own business. This is it!

bonus reason - fun!

Forget sitting around a table all the long that you get the shape of a chair. We’ll be walking around, having a lunch experience, listening to music, watching the bats and checking out a car show too. The days are full but you won’t even feel the time fly.


a little bit of theory and a lot of application

VIP – Thursday, Nov. 14th

  • Your individualized coaching session
    Yifat will sit with you, discuss your business, your offer, your marketing… and record the session. You will receive the recording, a transcript and a workbook of next steps to take action.
  • VIP dinner at a luxurious Austin eatery
  • VIP Cocktail Hour at the famous Driskill hotel

Friday, Nov. 15th

  • Big welcome group breakfast
    Enjoy networking and a healthy breakfast to start your day right
  • Introductions
    Building relationships that will support you throughout the summit and beyond.
  • positioning
    How to position yourself as First Choice? Save the thirsty kid from dying.
  • Implementation
    Get your hands dirty and apply everything you just learned together with your peers.
  • Coffee break
    Stretch your feet and your fingers.
  • Conversations that convert
    Discover clients you love and know EXACTLY what to say to them
  • Implementation
    Get your hands dirty and apply everything you just learned together with your peers.
  • Lunch
    Enjoy lunch on us, but as a new experience for your taste and your senses
  • The piggieback technique
    You don’t need to build big Facebook groups or massive followers to have clients knocking on your door. This technique will teach you how to leverage other people’s audiences and it’s totally legal too 🙂
  • Implementation
    Get your hands dirty and apply everything you just learned together with your peers.
  • Wrap up and Q&A
    And get ready for tomorrow.
  • Dinner Experience: Create edible food art

Saturday, Nov. 16th

  • breakfast
    Enjoy a complimentary breakfast at the Ruby Hotel
  • Quick review and Q&A
    We know that things percolate while you sleep. We won’t let you start the day without all the answers that you need.
    Cuz who doesn’t like surprises? 😉
  • 4 easy ways to making money
    Even if you don’t have a product to sell, a website or an audience to sell it to.
  • Implementation
    Get your hands dirty and apply everything you just learned together with your peers.
  • Coffee break
    Stretch your feet and your fingers.
  • Lunch experience
    Enjoy lunch on us, but as a new experience for your taste and your senses
  • Live video
    Formats and strategy that converts viewers into buyers
  • Don’t look ugly on camera
    Remove camera fright. Know EXACTLY what to say on camera and how to look like a pro (or an influencer. Your choice)
  • Implementation
    Get your hands dirty and apply everything you just learned together with your peers.
  • Wrap up and Q&A
    And get ready for tomorrow.
  • Watch the Bats
    Eating roughly 20-30 thousand pounds of insects on each night flight, nearly a half million bats in Round Rock, Texas call the McNeil Overpass and I35 Bridge Bats home during this time period.
  • Dinner
    replenish and satisfy your hunger.

Sunday, Nov. 17th

  • breakfast
    Enjoy a complimentary breakfast at the Ruby Hotel
  • Quick review and Q&A
    We know that things percolate while you sleep. We won’t let you start the day without all the answers that you need.
  • Tech made easy
    Everything you need to know about going Live from your phone.
  • Implementation Live Video at a car show
    Practice going live in real time as you cover the Round Rock Car Show

  • Lunch downtown
    Replenish and satisfy your hunger.
  • Setting up your client capture system
    No website? No worries. In this session we’ll set you up with everything you need to capture your leads and turning them into paying clients.

    This will include: your website, your emails, calendar and payment system.

  • Next steps
    Get the support you need to ensure your success even as this event is over.

I knew that video will lead directly to clients, but I was afraid.

“The problem was that for me to get on video was very stressful and especially the idea of this thing called live video. I was very intimidated. I didn’t know what I would say when I got on camera and I I was just stiff and I didn’t like the way that I showed up.

[after working with Yifat] I have gone from being intimidated and stressed about doing some pre-recorded video to really feeling in flow natural and confident doing live videos.

And thanks to the structures that she’s given to me I have not only campaigns for lead generation but just knowing that I’m going to get the results when I get in front of the camera”

~Nathan Slaughter, Facebook marketing

VIP’s Your stay is included too!

Sometimes you need a break away to ignite your creativity and productivity. We found the perfect, most comfortable spot in nature that provides all the amenities you need to be pampered along side of water, birds and sheds.

The Ruby is a boutique hotel in Round Rock Texas. Perched on the edge of a cliff with terraced gardens, an outdoor cooking area, and a pool underneath the 100-year old live oak trees, one could tell it was once “the place to be” for an afternoon garden party. The design of the hotel intentionally located the new buildings for the hotel rooms on the perimeter of the property to maximize views of Brushy Creek and minimize impact to the lovely trees adorning the site.

*Did you know, upon visiting The Ruby Hotel site in early 2016, the owner’s found a partial love letter addressed to a “Dearest Ruby” in a pile of leaves and trash. The letter was pocketed and, along with some torn pages of a scrapbook found later, eventually formed the brand inspiration for the hotel.
[read more]

Yifat Cohen

Yifat Cohen

Your Lead Instructor

Yifat Cohen is the architect behind generating a quarter of a million dollar ($250,000) in just 10 days with live shows.
A Growth Hacker specializing in community building, gamifying live engagements and cultivating brand evangelists.

Yifat is that Geek Google flies around to its many offices around the world, freelance style,
to speak about products they’ve let HER and a select few others both test and train for way
before everybody else.

She’s that Geek who makes you a quarter of a million dollars in just 10 days.
That scores 80% retention on an hour and a half hangout. (Indeed)
That gets you 2,740 views in 3 minutes flat.
Over 30,000 clicks in just two weeks…
And more than quadruple the comments and shares of Gary Vaynerchuk and Guy
Kawasaki combined!

Yifat is that Geek that whisks all your tech troubles away, so you can do what you do best.
The one you’ll gladly throw before the camera, but who can direct you from behind it too.

 Adelina Matinca

Adelina Matinca

Your experience wiz

I am an artist with an event planning and catering company. I love combining both passions on a blank canvas in Cologne to inspire and delight people with art while they explore new ways to dine.

Raul Mercado

Raul Mercado

Your website wiz

Your voice deserves attention and a website is how your business can be seen. I want to give you control of that process.
I know how hard it is to worry about every single detail for running a business and my whole purpose is to make that transition easier on you.
I want you to have a beautiful, functional, and optimized website that shows the world just how awesome your business is.

Wanna hear the good word?

Yifat is a superb trainer and coach. Her greatest strength is teaching and demonstrating the power of truly connecting and engaging with her audience. I recently took her course LIVE Beyond FACEBOOK using XSplit broadcaster, which added a whole new level of advanced techniques to my broadcasting skill set.

Don’t miss a chance to work with Yifat….she is “simply the best…better than all the rest”

Yifat possess a rare quality of being able to cut through the clutter and grasp the essence of a problem. She understands business and business people. Her command of the internet is vast and comprehensive. Any business person would be wise to have her in their corner. She will deliver ROI of at least 10 to 1. I have witnessed this first hand.

We made $250,000 from a dead list of 7000 who has been hit with our offer for over 3 years and never bought.

We converted at 40%, but the extra benefit to me is using the system over and over again…connecting with my audience live and adding value to them.

I was afraid of the tech but I knew that I can rely and trust Yifat and she did not disappoint. Working with Yifat has been the most amazing experience.

YCN is amazing! Our company had never engaged with its customer base and we honestly had no idea how to do it. The folks at YCN took this into account, led us through developing a comprehensive social engagement plan, and helped us through implementation to completion. The results were absolutely amazing! A new untapped source of revenue we didn’t even know existed!

I’m blown away! I always had visions that someday I will be able to connect with my audience in the most intimate environment (our homes) has been revolutionary.  It has taken the marketing, the production and a way to connect with my audience to an entirely new level.

Yifat is a genius at creating engagement that converts into clients. She is smart, caring and a genuine pleasure to work with.

This is absolutely genius because people buy from people they know, like and trust and this system gets your audience to know, like and trust you in a way they haven’t before.

She has this gamification aspect to her system that gets everyone sharing your event and guess what… that’s free advertising!

The financial result was great…and the enjoyment factor of jumping on…I really miss it now..after it was over I felt like – where did that piece of my life go…?

“Oh that Yifat… she is the expert on how to grow and engage your audience in a profitable way – whether that profit is time or money… no matter how you measure it, she is the expert on making it happen.”

Yifat is the type of person that injects people with passion and gets them out of their comfort zone so that they can make a splash in their business and impact millions of lives.

Yifat is outstanding! She breaks things down to a level that is simple and easy to follow! Within One Half Hour, I logged out feeling Confident that My Next Campaign was going to be Scaled with even Greater Success! Thanks be to you Yifat! Gambate!

Working with Yifat has been excellent for my organization. On our first call, she didn’t waste time with excess chit chat, and instead jumped right into the depth of my brand and where we were seeing the most struggle. I appreciate that she was friendly, yet to the point, giving me tangible strategies to then take back and immediately implement into my company.

One thing that truly stood out to me and left a lasting impression was that she was willing to get out of her seat and envision herself in mine. Yifat logged into my member’s site directly and gave me instant feedback in a positive, yet constructive manner. I am confident in how to move my company forward as an influencer after my experiences with her. If you have not had your time with her, and you’re truly looking for someone to be real with you, I highly recommend reaching out to Yifat.

See my almost 6,000 followers on my G+ profile? That’s due to Yifat’s advice. She’s taught me really cool stuff I wouldn’t have used otherwise. Due to Yifat, I’ve met important business contacts here, including clients and affiliates. She is invaluable for marketing your business. A sharp cookie indeed.